How can your small independent business compete against high street chains?

As small business owners you put so much care and attention into your work, long hours striving for perfection and customer satisfaction. Your secret weapon to stand up to your competitors and build your own loyal customer base and bring them back to buy from you again and again, is your own branded mobile app.

Mobile apps are not just for larger businesses, it has now become essential for a business of any size to implement an app into their marketing strategy. Without a mobile app a customer may find a better experience with your competitor.

Here are 8 reasons for a business to have a mobile app:

1. Instantly generate sales and bookings – when you send out push messages at the click of a button and immediately increase foot traffic and sales.
2. Encourage repeat business - Reward clients for multiple visits, run your own offers and deals and keep your customers coming back to buy again and again..
3. Engage with your customers – For businesses in any industry, both client attraction and customer engagement are important. A mobile app is a powerful way to communicate with your clients, to update them with important announcements, or to create excitement and greater interest in your products and services. 
4. Visibility - An effective mobile presence will help your business attract more attention and increase growth. If your business is visible in mobile search engines and app stores, your customers will find alternatives in your competitors.
5. Increase revenue streams - The role of mobile apps for a business is to motivate customers to buy your products and services. Your app will generate more bookings, enquiries, consultations, and mobile purchases.
6. Wider audience base - In addition to helping a business build brand awareness, apps also allow connectivity with a broader audience. A business can greatly benefit from apps when it comes to growing and promoting their brand. By reaching out to diverse audiences and creating curiosity about products, services, and special offers, you can reach out to more customers
7. Customer Experience – A business can impress their customers with an exceptional user interface, a well-designed UX, and numerous features. Apps are a direct channel of communication; they help your business elevate the level of user-friendliness and customer service you provide.
8. Marketing – Open up a whole new mobile marketing channel for your business. Customise your app with exclusive offers, direct marketing, in-app messaging, and more. Mobile apps have proven to be far superior to other marketing techniques and technologies in terms of customer retention and brand loyalty. Using mobile apps for marketing purposes can help a business improve customer engagement, generate repeat orders, build and retain a loyal customer base.

Eazi-Apps can help local entrepreneurs achieve high levels of revenue with an app designed and built on their online platform. Businesses can update their own content and create their own mobile marketing campaigns through their Eazi-Apps dashboard. 

It has never been more important for businesses to have an effective strategy in order to survive and make sales.

Please contact me to discover the potential for a mobile app for your business.

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