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What is a Progressive Web App?

Progressive Web Apps

Progressive Web Apps (PWA’s) are one of the biggest emerging mobile technologies. Where responsive websites came before, PWA’s combine the best of the web and the best of apps.

Developments in web standards and browser functionality now enable web applications that work offline and utilise functionality that was previously exclusive to native apps. All the major players in the browser and OS arena are now racing to deliver the best user experience for Progressive Web Apps.

Accessed directly from your website rather than the app stores, there is no install required and they take a fraction of the memory required for a downloaded app. As the user progressively builds a relationship with the app over time, it becomes more and more powerful. It loads quickly, even on flaky networks, sends push notifications, has an icon on the home screen, and loads as a top-level, full screen experience.

Progressive Web Apps are now available from Eazi-Apps.

Since their launch in August 2017, we are excited to announce that they now include Customer Loyalty, User Onboarding via Facebook and Twitter and, our new business review feature ‘Review Campaigns‘, which encourages users to give business reviews on Facebook and Google.


Progressive Web Apps – The Next Generation of Mobile Apps from Eazi-Apps on Vimeo.


Advantages of a Progressive Web App

The more you look at PWAs, the more benefits you discover. Here are 5 reasons why you could benefit from a Progressive Web App:

  1. LESS DEVELOPMENT TIME – LESS COST
    Progressive Web Apps eliminate the need for development of Android, iPhone and Windows native apps, which significantly reduces the app development cost. Whereas native apps have become a premium product, PWAs offer an efficient, cost effective solution for businesses with limited budgets.
  2. INCREASE USER ADOPTION
    The journey of installing an app is often too much for many users. With PWA its is as simple as visiting a web link. Everything happens in the background, and a simple prompt asking if the user would like to add the website to their home screen completes the “installation”.
  3. BETTER BUSINESS RESULTS
    Better user experiences results in higher conversion rates.  By removing friction, you make it easier for customers to convert.  Whether it’s ecommerce, subscriptions, bookings, engagement, loyalty, retention, cross selling, upselling or clicks, PWA can help boost customer engagement.
  4. CONTINUOUS DELIVERY
    With a PWA, your user always have the freshest version of the app. You don’t have to ask them to update, but you can provide new features and fixes to your users instantly.
  5. SMALLER APP SIZE
    PWAs tend to be much leaner than native apps. Twitter’s new PWA ”requires less than 3% of the device storage space compared to Twitter for Android” and Ola’s PWA is 500 times smaller than their iOS app. Leaner, slicker applications are more efficient.

A Progressive Web App is:

  • Progressive – Works for every user, regardless of their browser or device.
  • Responsive – Fits any device: desktop, mobile, or tablet.
  • Connectivity independent – works offline or on low-quality networks.
  • App-like – Feels like an app.
  • Fresh – Always up-to-date thanks to the update process.
  • Safe – Served via HTTPS to prevent snooping and to ensure content hasn’t been tampered with.
  • Discoverable – allowing search engines to find it.
  • Re-engageable – Makes re-engagement easy through features like push notifications.
  • Installable – Allows users to add apps they find most useful to their home screen without the hassle of an app store.
  • Linkable – Easily share the application via URL, does not require complex installation.

Free demo appREQUEST A FREE PROGRESSIVE WEB APP (PWA) DEMO

We’ll send you a link to view a Progressive Web App on your phone. If you like what you see, get in touch for a free, no obligation, demo app for your business.

Contact us today- call 0333 9900 106, to discuss your app requirements or fill in the form below…

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© 2017 FactorEstudio Ltd.

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